Accessibility as a human experience
- 2025-04-28
Accessibility is more than a checklist – it’s an experience shaped by real people and their everyday journeys. We step into the shoes of our users: the parent navigating a busy station with a stroller, the patient booking a doctor’s appointment on the go, or the reader relying on a screen reader for information. By looking beyond the basics, we craft digital experiences that are truly human and welcoming – for everyone, everywhere.
Business value beyond legal requirements
Starting in 2025, digital accessibility will be a legal requirement across the EU, covering a wide range of companies including e-commerce platforms and banks. But the true value lies in working inclusively regardless of legal obligations. Strategic work with digital accessibility delivers clear business benefits:
In 2025, digital accessibility becomes a legal must-have across the EU for many businesses – from e-commerce to banking. But the real magic happens when you see accessibility as an opportunity, not just an obligation.
Investing in accessibility brings your business to life in new ways:
- Improved SEO and visibility – accessible websites rank higher in search results.
- Better usability for everyone – increasing customer satisfaction and loyalty.
- Access to new audiences and markets – reaching more potential customers.
- Stronger brand – inclusive communication enhances your reputation.
- Legal security – ensures compliance and mitigates risks in advance.
Accessibility isn’t just a box to tick – it’s a smart, sustainable investment in your business’s future.
How Curious Mind works with accessible communication
At Curious Mind, we see accessible communication as a practical method rather than a theoretical principle. We combine proven techniques with iterative learning in close collaboration with our clients. Our approach is built on:
- Plain language and readability – clear, simple texts that reach everyone.
- Semantic structure – logical flows and correct heading levels.
- Screen reader adaptation – carefully written alt texts, clear ARIA labels, and structured focus order.
- Clear Call to Actions – unique, action-oriented button texts.
- Iterative collaboration – workshops, prototypes, and user testing that provide direct, actionable insights.
By working systematically and practically, we help you and your company create digital solutions that work for everyone.
Curious to know more? Get in touch with us using our contact form below.👇